Hillary and Font Choice

Hillary and Font Choice

Wonkette has some great (and perhaps Advanced) remarks about Hillary’s new attack ad:

Now this is a peculiar strategy for the Clinton campaign. They seem to be eschewing their central Obama attacks — his kindergarten record, horrific plagiarism, being a Negro — for a criticism of his foreign policy judgment, and they’re using “solid evidence” from his Senate career to support it. Isn’t that mean and unfair of Hillary Clinton?

You can view the ad for yourself here. It’s still pretty reprehensible, but what political attack ad isn’t? Nevertheless, a lot has been written about Obama’s excellent taste in fonts, but one thing that stuck out for me was that this new ad uses a fairly popular Web 2.0 font called Interstate, and it doesn’t look half bad. How this will play it for the crucial “typographer” swing vote, nobody really knows.